The problem: WhatsApp enquiries that go cold
Most Indian buyers open WhatsApp before they call anyone. They send a price question, a catalogue request, or a voice note, and they expect an answer now. But a busy owner cannot watch the chat all day, and a reply that comes three hours later usually finds a customer who has already bought elsewhere. Hiring someone to sit on WhatsApp is expensive and still stops at closing time. The leak is not lack of enquiries; it is the gap between when a message lands and when someone answers it. Every hour that gap stays open, warm buyers quietly slip to whoever replied first.