Instagram Auto Reply India: ₹2/Conversation

It is allowed, provided the automation runs through Instagram's official messaging API on a professional account. That is how our setup works: the account stays yours, the AI answers inside the standard 24-hour messaging window after a customer messages you, and comment-to-DM uses the platform's own private-reply mechanism rather than any scraping or bot login. The rules that get accounts restricted are the ones about unsolicited outreach — messaging people who never contacted you, mass-DMing follower lists, ignoring stop requests. We do none of that. The owner can also take over any thread by replying manually, at which point the AI pauses for that customer, which is both a policy-safe pattern and the right way to handle a complaint or a negotiation.

It depends on who does the configuration work, and we will not pretend otherwise. If you are happy to write the reply logic, set the trigger words and maintain it yourself, a self-serve monthly tool is the right shape, and the published Indian options we checked are subscriptions — ConnectAI at ₹799 per month on a three-month minimum, MyOperator's AI chat agent at ₹10,000 per month for 2,000 chats billed annually, both as listed on their own pages on 21 Jul 2026. Dvaarik is not that. We build the agent from your real services, prices, offers and booking rules, there is no dashboard for you to configure and no plan to pick, and you pay ₹2 per conversation for what it handles. Choose on who you want holding the setup work, not on the headline number.

Yes — both, and they are separate automations. The comment side auto-replies publicly under the post and can turn a trigger word into a private DM: PRICE on a pricing reel, TRIAL on a class reel, CATALOG on a product post, each opening a different conversation. The DM side answers price, location, delivery, availability and booking questions and moves a serious buyer to WhatsApp or a callback before the 24-hour window closes. Every post gets its own rule and the number of rules is unlimited under the Care Plan, which matters because a sale reel and a new-service reel need different triggers and different opening messages.

Not always, and the honest arithmetic includes our fixed cost too. At ₹2 per conversation, ₹799 buys roughly 400 conversations, so on usage alone a low-volume account looks similar either way. But the Care Plan sits on top of ours at the founding rate of ₹5,000 per month, required for the first three months, so if you get a handful of DMs a week a ₹799 per month tool you configure yourself will cost you less and you should take it. Per-conversation billing starts earning its place when a reel goes wide, when comments arrive after closing time, or when the same price questions repeat daily — because there is no plan ceiling to hit and no annual commitment sitting under it. Tell us your actual DM volume before you commit and we will say plainly which side of that line you are on.

Instagram DM replies are billed as chat at ₹2 per conversation, drawn from your credit balance. So 300 DM conversations in a month costs ₹600 in credits. If you are one of our 10 founding clients the ₹40,000 build is free — in return we ask that you stay on the Care Plan for the first 3 months at the founding rate of ₹5,000/month and give us an honest testimonial and a short case study after go-live. The Care Plan covers unlimited Instagram automations on top of that usage. Full breakdown on the pricing page.

No. The ₹2,000 per 30 days recharge applies only when we supply you a phone number for voice calls, so an Instagram-only or Instagram-plus-WhatsApp setup skips it entirely. That means your minimum first credit load of ₹10,000 breaks down as ₹5,000 Care Plan in month one and roughly ₹5,000 sitting there for chat conversations, which is about 2,500 DM conversations at ₹2 each. Credits never expire, so unused balance carries forward.

If your DM volume is low and you already answer every enquiry yourself while the person is still interested, this will not pay for itself. Do the arithmetic against the Care Plan: at the founding rate of ₹5,000/month plus ₹2 per conversation, a small trickle of DMs is cheaper to handle by hand. It becomes worth it when a reel goes wide, when comments arrive after closing time, or when the same price questions repeat daily and someone is retyping the answer. Tell us your actual DM volume before you commit — we will say so if the numbers do not work.

Yes. The agent handles 22 scheduled Indian languages plus mixed forms like Hinglish, Tenglish and Tanglish, which is how most Instagram DMs are actually written. A comment saying "price kitna hai" or "cost enta" gets answered in the same register the customer used, not a stiff English paragraph. See multilingual handling for the full language list.

Every post gets its own rule, and the number of rules is unlimited under the Care Plan. That matters because a sale reel, a new-service reel and a menu post each need a different trigger word and a different DM. A practical setup is one trigger per campaign - PRICE on the pricing reel, TRIAL on the class reel, CATALOG on the product post - each pointing to a different opening message. Changing or adding rules is part of the Care Plan, so you are not paying per automation.

No, and this is the real limitation of Instagram as a channel: once the 24-hour messaging window with that customer closes, the platform does not let a business freely message them again. That is exactly why the DM flow should move a serious buyer to WhatsApp or a phone call while they are still engaged, instead of leaving them sitting in the Instagram inbox. Our Instagram flows are built to make that handoff early - see WhatsApp automation for what happens on the other side.

Each qualified DM is written to a lead sheet with the handle, what they asked for, the answer given and the outcome, so you read a list instead of scrolling an inbox. If you want a call rather than a chat, the Leads agent is set up to ring that person back on the number they share within about 60 seconds, while they are still on their phone. Voice calls are billed separately at ₹2/min with simple whole-minute billing.

We build it. Rohith writes the agent's answers from your real services, prices, offers and booking rules, sets up the per-post comment triggers, and hands you something already working - there is no dashboard for you to configure, no plan to pick and no trial to start. The same brain then answers WhatsApp and phone calls, so a customer who moves channels does not get a different price. Founding slots and what the free build asks in return are on the founding client page.