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Dvaarik AI Glossary

No-Show

A no-show is when a customer books an appointment and then doesn't turn up without canceling. For Indian salons and clinics, no-show rates without automation average 20-30%, costing businesses ₹10,000-₹80,000 per month in lost revenue.

In depth

No-shows happen for many reasons: customer forgets, plans change, the reminder wasn't received, or the customer never intended to show up but felt too awkward to cancel. Studies of Indian service businesses show no-show rates of 20-30% without automated reminders. The three proven no-show reduction tactics are: (1) send a 24-hour WhatsApp reminder with a one-tap 'confirm/reschedule' link; (2) collect a partial deposit at booking time (customers are 5× less likely to no-show with skin in the game); (3) send a 2-hour reminder for same-day bookings. Dvaarik AI automates all three out of the box — the ROI calculator at dvaarik.com shows typical savings of ₹15,000-₹60,000 per month for a mid-sized salon or clinic.

Related terms

Booking DepositAppointment ReminderCancellation Policy

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